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Par is, by definition, rather ordinary. This is Los Angeles. We're more ambitious than that. So what if fairways were as long as freeways? What if the Pacific Ocean were the water hazard? What if the beach were the sandtrap? And what if Jerry West, together with a group of celebrities and Angelenos, played 18 impromptu "holes" over 18 days, finishing at Riviera? On the 18 days prior to the Northern Trust Open, PLAY for LA will be everywhere locals gather. Whether it’s putting down Third Street Promenade or chipping through the giant donut on Randy’s roof, the countdown to the Northern Trust Open will celebrate golf with a spirit of showmanship that’s so true to our city. But at the heart of PLAY for LA is a commitment to local communities. That’s why proceeds during our 18-Day countdown will benefit the charities we’re incredibly proud to support through the Northern Trust Open. Now that’s the way to Play for LA. Join us at facebook.com/northerntrustopen.
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72 strokes is nothing.
